Two menswear giants have gotten together to do a tremendous
collaboration. J.Press and
Ovadia & Sons have gotten together to do biggest collaboration of the year
for menswear. J.Press is
one of the oldest brands specializing in the Ivy League Look; J.Press has
been around since 1902. They're the premier Ivy League clothing brand. I was
checking the J.Press
website a while ago and came across to this quote, "Classic
American Style isn't created in an instant. It takes time. In fact, it takes a
generation worth of thoughtful refinement and an unwavering commitment to dress
men to Ivy League Standard. That's been our commitment since 1902". The
brand started in Yale University, which explains that close relationship with
the university. The brand has been around for 110 years, which is quite an
achievement.
Ovadia & Sons
is a fairly recent brand that has been appearing in the menswear blogosphere.
It's hard to believe that Ovadia
& Sons only been around since 2010. They seem like they have been around
for at least ten years. But the truth is the brother's actually have been doing
this for a while. The brother started working in their family business, which
was children apparel from an early age. They don't have formal design experience besides
working in their family business which I'm completely astounded. I like this
collaboration. While both brands target is menswear, they both have different
age groups. J.Press is
praised in the Ivy League Community. In fact, they're the epitome of the Ivy
League look along with Brooks Brother's. J.Press
is more popular, with the old school generation that is
traditional. J.Press
encapsulates American Ivy League wear. Times have change and the Ivy
League look in fact has had resurgence in the past two years.
There's has been a cessation of baggy pants in men in the past years. Men are
starting to want to dress like real gentleman again.
The line consists of quintessential Ivy
League wear. Ovadia
& Sons gave the line a more appealing look by making the line overall
fitted. You can say it is a rejuvenated look to Ivy League style for the 21st
century man. Others brands have tried to captivate the Ivy League style look,
but fail. For example, Rugby was one of those brands with an exorbitant amount
of logos and patches. I liked their slippers and accessories. But their varsity
jackets and rugby polos
were an eyesore.
The collaboration is a mixture of J.Press
traditional classic style with Ovadia
& Sons exquisite tailoring resulting in a more fitted look for today's
modern gentleman. Ovadia
& Sons influence is quite obvious for example, floral print shirts, pants
with drawstrings and cargo pants. However, I find the last picture out of
placed, doubt I would find gym attire in an original J.Press
catalog. What I do like is that the Ivy
League look essentials were never taken out. All the essentials
that would bring the regular J.Press
customer and new together would be the Madras patchwork blazer,
bow ties, ocbd,
obviously the color pink ,trench
coats and embossed stripe scarves. Not to mention the very casual looks mixed
with the Tretorns Nylities.
In conclusion, extraordinary line that left me impressed
with most looks. Ovadia
& Sons gave J.Press a
more updated look by adding a few trends in and there to attract the younger
crowd that may not have heard of J.Press. There are two looks that I didn't
like. I'm very curious on the price on the clothes. This collaboration will
benefit both brands for example; maybe it might bring Ovadia
& Sons the traditional older crowd that doesn't read fashion magazines and
menswear blogs. What's your opinion on this collaboration? Is it a good or bad?
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