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Showing posts with label Boast USA. Show all posts
Showing posts with label Boast USA. Show all posts

Tuesday, July 16, 2013

Boast USA At Country Club Prep

Boast USA Tennis Shirt, Polo Shirt

Tipped Polo in White with Red and Navy


Boast USA Tennis Shorts

Match Shorts in White with Red and Navy Tips


Tennis color Boast USA Polo Shirt

Limited Edition Classic Polo in Tennis Ball Yellow


Boast USA Tennis Dress

Pleated Tennis Dress in White


Boast USA Tennis Shirt

Women's Solid Classic Pique Polo in Kelly Green


Boast USA Tennis Shirt

Women's Tipped Polo in White with Red and Navy

     I have a fashion blog however, my blog differs from most fashion blogs because mines focuses on mainly on preppy clothing. I like showcasing up and coming preppy brands that everyone may not know about. I also love when an old brand comes back. That's the story with Boast USA. For the people not familiar with the brand, Boast USA is the infamous tennis shirt brand because of its Japanese Maple Leaf that resemble to a Marijuana leaf. It was the cool polo shirt to wear in the eighties when you had three other options Izod Lacoste, Fred Perry, and Polo Ralph Lauren. The tennis shirts were very popular in country clubs in the eighties. In the early nineties the brand took a step back from the mass market and was only seen in county clubs. Many people thought that the brand went out of business. The brand was bought back to life by John Dowling and Alexander Tiger, who are tennis enthusiast and longtime fans of Boast.
     I was checking my email when I came across to the good news the preppy e-commerce website Country Club Prep is carrying Boast USA.Here are some of my favorite stuff that country club is carrying from Boast. Get into the old school tennis player look with a polo shirt in white with red and blue stripes on the collar. I really see myself wearing the match shorts I really love them. I really could use the shorts now with the heat wave in New York City. Of course I would be wearing Tretorn Nylites only appropriate. The shorts reminded me of the ones shown in the ads that I usually present on my blog. Creativity is seen in the tennis shirt that is limited edition in the colorway of a tennis ball. Tennis dresses for any female serious to play a game. Yup!
     Overall, great addition to Country Club Prep to adding a legendary brand. Strong lineup while staying true to its roots. Also, be sure to read the history of the brand http://staycrispymyfriends.blogspot.com/2013/01/brand-highlight-boast-usa.html#more

Thursday, February 21, 2013

Capsule Trade Show 2013 A/W: Boast Return of the Cool Tennis Shirt



I will say it now and say it again I knew about Boastusa for a long time.I always admired its history. I'm happy the brand has been revive. The real cool tennis shirt is back and better than ever with a line consisting of tennis shoes, sweaters, and tote bags. Back in the day it was just shorts, and cricketsweaters along with some other gear. But now the line has expanded greatly. Yup! The return of the cool tennis shirt that will put all the other tennis shirts logos to shame. My favorite pieces was the collaboration with Tretorn and sweater in a birdseye pattern.John Dowling and Alexander Tiger kept the brand genuine by making it available at sporting goods stores like Paragon. Two thumbs up for keeping the brand tennis heritage alive. This dosen't happen often when an old brand gets revive and stays the same. I have seen brands that have been revive and done a 180 completely different.




Tuesday, January 22, 2013

Brand Highlight: Boast USA


   Last week Boast USA was my "Throwback Thursday Prep Pic". The famous polo shirt with the maple leaf which in my opinion is the best looking logo among tennis shirts.

Wednesday, January 16, 2013

Throw Back Prep Thursdays: BOAST USA

Today's oldsshool prep picture is the infamous Boast tennis shirt. This brand was established in 1973 Greenwich, Connecticut by Bill St. John was a tennis professional. Many people thought that the logo was a marijuana leaf which was the reason it was banned in some schools. The logo was actually a Japanese Maple leaf. The famous polo shirt with the maple leaf, which in my opinion has the best looking logo among tennis shirts. In the few incoming days I will post a complete history of the brand.