Throwback Prep Thursdays:1971 Tailored Shirts for Women Debut

Babe! Clotilde for Ralph Lauren

      One of my favorite models and probably the greatest model to ever to grace Ralph Lauren advertisements have been super model is Clotilde, aka Kristin Clotilde Holby Darnell. Some of my favorite Ralph Lauren advertisements. Ralph Lauren once again took a page from the older brother (Brook Brothers), Brooks Brothers had a great success when they collaborated with Vogue Magazine and launched in 1949 the pink tailored shirt which was basically men’s pink button-down polo tailored for women. This shirt was a best seller and crucial point in the progression of Womenswear. In 1954, Brooks Brothers in NYC opened a counter for women to buy men’s shirts. In 1971: Tailored Shirts for Women Debut  and the polo player logo is introduced the same year, first appearing on the cuffs of women’s shirts.

1949 Brooks Brothers launch this classic shirt that inspires Ralph Lauren decades later