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Tuesday, May 19, 2015

EFM and Donrad Duncan at C'H'C'M


Founder of Habiterra Kenny Lee, Designer of EFM Donrad Duncan, and Celebrity Stylist and CYC Fitness ambassador Jasmine Caccamo,

    Last week, I attended a cocktail event and model presentation at C'H'C'M' on 2 Bond St hosted by EFM. Designer of EFM Donrad Duncan, Celebrity Stylist and CYC Fitness ambassador Jasmine Caccamo, and Founder of Habiterra Kenny Lee spoke with guests about modern urban living and design while enjoying refreshments courtesy of Heineken and Svedka. Technical outerwear is becoming more involved in our lives, many of us exercises before/after work and want to wear comfortable clothes. Also with the bad weather that New York City has been experiencing in the past years technical jackets have been the choice to protect you from the inclement weather.EFM stands for Engineered For Motion which is perfect if you're an active person. Designer Donrad Duncan gets the advance and technical fabrics from the Trinovation Lab in Hefei, China, which is a global leader in apparel development utilizing advanced technology. Trinovation Lab was founded to create a structured laboratory environment that pushes the boundaries of what luxury sportswear can become. Donald Duncan objective when designing the apparel is comfort, functionality and style. Donal and I were talking about how menswear has evolved, technical outerwear is becoming more apartment on fashion blogs. Gentlemen are layering their down vest with their blazer jackets. Who would of thought that  10 years ago? One my favorite piece of the collection is the trench coat which clearly on the picture I'm drooling while checking it out! The trench coat is made from cotton that is lightweight and waterproof. This jacket includes mesh vent inserts at the front and back flange to ensure breathability. The Spring Pea Coat provides versatility with its removable hood and adjustable waist. The trench coat demonstrates a great mix of military outerwear with 21st century modernization. Make sure you check out the rest of the collection!
Love the trenchcoat!







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